I was having a nap yesterday when I received a phone call that literally destroyed my sleep. So what was it about?
How do I promote a website/blog? That was the question the person had asked me. This is the question most newbie bloggers ask, isn’t it?
Truth is I asked this same question at some point too. As a matter of fact, I recently asked some of my friends that same question; “how do I promote my blog?” What I realize is that, there are many ways of promoting ones blog. It’s literally up to you to decide which way.
I know you are like how does that concern me? Well, I’m sharing this article not because of you but because of you, I mean newbie bloggers. 🙂
Here’s an excerpt of our conversation:
Shinene: Sam, what do I do when no one is coming to my brand new shiny website/blog?
Me: To promote your blog, Shinene, you could make use of a press conference, affiliate marketing, search engine, social media and what have you…..
Now, I didn’t really explain it to her, so I will be doing just that here in this article and I’m sure it would mean a lot to her and most newbie bloggers out there.
So let’s go straight to business…..
How I promote my blog: 10 Proved and Insightful steps to follow:
#1: Viral Content
I’m sure you have heard these word over and over again that, “Content is the key”. It’s no joke, my friend. It sure is. Providing content on your blog is the first step towards website/blog promotion. And my advice to aspiring bloggers is not just to provide contents but to provide great contents. Trust me nothing can take the place of quality content. Once this is achieved, blog promotion would be very easy.
“Great contents lead to great traffics.” – Sam Adeyinka
#2: Do Some Submission
If I were you the first thing I’d do while starting up a new website/blog is submitting my site URL to search engines. I mean major search engines, like Google dot com, the king of search engines, Bing, Yahoo and so and so fort. Search engine traffic, otherwise known as organic traffic is a major means of driving traffic to a website/blog and most webmasters gets their traffic from this means. Most of the major search engines have a specific page you can use to submit your site. Once it’s submitted, it will usually take a few days to a week before it starts showing up in keyword searches. Trust me with visits from search engine spiders you will get more website traffic as your site climbs higher on the search engines.
Another one that comes to mind is affiliation. This is a good method of not only promoting your new site, but an easy fashion of making some quick money as well. How this works is you sign up for an affiliation to a site, generally you will want to find a site that has some relevance to the site you are trying to promote. When ever someone goes to the site you are affiliated with, and they link on to your site by pay per click method it takes them to your site and right into the thick of your content. So with this, you are 1) promoting your website/blog and 2) you are making some extra bucks for yourself. Isn’t that interesting?
Another website promotion idea includes advertising your website on Internet message boards and discussion forums centered on subjects related in some way to your business. For example, if you run a small business selling pet supplies, you could go to message boards and discussion forums frequented by pet lovers. Doing this will drive some significant amount of traffics to your blog. Trust me it works.
#5: Guest Blog
Guest blogging is another sure way of promoting a website/blog. My friend Gilbert Samuel is a constant guest blogger, you can read his testimonials of what and how guest blogging has transcended his blog to the top. This fact can not be overemphasized. Gilbert wrote a guide on guest blogging lately – see it here.
#6: Social Media
Social media is another sure way of promoting your blog and getting traffic. You can do this by making use of the sharing option whereby every of the articles you published will be automatically posted on your connected social networking sites. You can also take advantage of the many “Facebook Groups”.
#7: Public Forums
There are several public forums and places for discussion on the internet. Search for forums that you like, take part to the discussion and leave your link under your signature. Remember to leave some quality posts, if you will just leave links you’ll be easily banned.
#8: Tell a Friend
By placing a “tell a friend” script or plugin on your website, you give visitors the option to refer your website to others. If you continuously add new content you will build up a list of returning visitors who will begin referring your website to others, thus generating more website traffic.
#9: Press Releases
#10: Make a Newsletter
This may sound like hard work because of all the articles you may need to use to build a newsletter but on the contrary, this is not so. There are many writers and sites that are willing to provide free articles as long as they can get their name in on your newsletter. This will also provide free advertising for them as well.As your newsletter gets pass around, you can widen your public awareness and build an opt-in list that can regularly visit your site.
Bonus Tips to Promote a website/blog
- Blog Commenting
- Blog Curation
- Target Customers
- Use “Tweetlow”, “Justretweet” & Easyretweet”.
And any other steps you come by or that you think of. Just be sure to be yourself and always do it your way.
This are sure ways of promoting your website/blog and one which I’m now using to drive traffic to my 2 month old blog. You too can make use of it to drive traffic and if done properly will crash your blog! 🙂
Now your turn
It’s time to share your two cent, what are the sure ways you make use of to promote your website/blog? I, Sriram and every readers of this great blog would love to learn.
Share your promotional strategy with us using the commentluv enabled comment box below. Thanks!